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The ROI of IT services consultancy: Maximizing growth

  • By

    Violeta Uzunova

05.03.2024

Navigating the complexities of modern business requires organizations to continuously adapt to technological advancements. Yet, this journey is fraught with challenges that demand careful consideration and strategic guidance. From managing cybersecurity risks to seamlessly incorporating complex systems and addressing the talent gap, the obstacles are significant. This is where IT services consultancy plays a pivotal role: it helps companies adeptly face these challenges, ensuring that technology implementation is closely aligned with their broader objectives. This article will explore the role of IT services consultancy in harnessing technology for growth and resilience and provides practical advice on measuring ROI.


Most common innovation and technology challenges


The journey of integrating and managing new technologies within an organization is made of complexities that can hinder growth and operational efficiency if not addressed properly. Understanding these barriers is the first step towards passing through them successfully. Here, we delve into the key challenges organizations face in the realm of business innovation and technology management.


Rapid technological advancements


The speed at which new technologies are developed and become obsolete presents a significant challenge. Organizations must not only identify which technologies have the potential to impact their industry but also decide when and how to adopt them. This constant race can lead to rushed implementations that may not fully align with the company's strategic goals.


Example: A software development company eagerly adopts machine learning algorithms to enhance its data analysis tools. However, the technology evolves so rapidly that the version they integrate becomes outdated within a few months, leading to compatibility issues with newer data formats and decreased performance compared to competitors' tools.


Integration complexities


Incorporating new technologies into existing systems without causing disruptions is a delicate balancing act. Organizations often struggle with the technical and logistical aspects of integration, which can lead to inefficiencies, increased costs, and compromised system integrity.


Example: An e-commerce platform which attempts to integrate a new AI-based recommendation system to personalize shopping experiences. The integration process is underestimated, leading to frequent website downtimes and errors in the recommendation engine, alienating customers and eroding trust.


Cybersecurity threats


As the technology landscape evolves, so do the tactics of cybercriminals. Organizations find themselves in a continuous battle to protect their data and systems from breaches and attacks. The sophistication and frequency of these threats necessitate advanced security measures, which can be challenging to implement and maintain.


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Example: A healthcare organization adopts a new electronic health records (EHR) system to streamline patient data management. Shortly after implementation, the system is targeted by a ransomware attack, exploiting vulnerabilities that were not adequately addressed during the integration process. Patient data is encrypted, and the organization faces significant operational disruptions, financial loss, and damage to its reputation.


Talent and skills gap


This is among the most often reasons clients turn to Accedia for technology consulting. The rapid emergence of new technologies has led to a significant gap between the skills available within an organization and the skills required to leverage these new technologies effectively. Recruiting and retaining talent with the necessary expertise is a constant challenge, often requiring significant investment in training and development.


Example: A logistics company decides to leverage drone technology for package delivery to enhance efficiency and reduce costs. However, they find it challenging to hire staff with the necessary skills to operate and maintain the drones and to integrate the technology within their existing delivery infrastructure. The talent shortage delays the project and increases reliance on expensive external vendors for operations and maintenance.


Understanding these challenges is crucial for organizations looking to thrive in the digital age. Each of these areas represents a potential barrier to innovation and growth but also offers opportunities for IT services consultancies to provide valuable support and guidance.


Identifying the need for IT services consultancy


As businesses navigate the intricate landscape of technology and innovation, identifying the right moment to engage with an IT services consultancy can be pivotal. Such partnerships are not just about solving immediate problems but also about strategizing for future growth and resilience. Here, we outline key scenarios where the expertise of a technology consulting service becomes invaluable.


Strategic technology planning


When an organization’s technology strategy seems misaligned with its business goals or lacks a clear roadmap, it's a sign that external expertise is needed. IT services consultancies can provide a fresh perspective, helping to devise a technology strategy that aligns with and also accelerates the achievement of business objectives.


Complex project management


Businesses often face projects that are too complex or large-scale to be managed with internal resources alone, especially when these projects involve the integration of new technologies or significant changes to existing systems. IT services consultancies bring project management expertise and methodologies to ensure these initiatives are completed on time, within budget, and deliver the expected outcomes.


Innovation acceleration


In a rapidly changing market, staying ahead often means implementing cutting-edge technologies before competitors do. However, knowing which technologies to invest in and how to implement them effectively can be daunting. Technology consulting services specialize in identifying and deploying innovative solutions that can provide a competitive edge.


Regulatory compliance and security


As regulations become more stringent and cybersecurity threats more sophisticated, ensuring compliance and protecting against breaches is increasingly challenging. IT services consultancies offer specialized knowledge in regulatory standards and cybersecurity, helping enterprises to navigate these complexities and safeguard their operations.


Resource optimization


Organizations may struggle with optimizing their IT resources, whether it's about reducing costs, improving efficiency, or both. An IT services consultancy can analyze current operations and recommend changes that maximize resource utilization and operational efficiency.


Digital and technological transformation


When a company is looking to undergo a significant digital or technological transformation, the scale and impact of such an initiative often requires external expertise. Consultancies can guide these transformations, from planning through to execution, ensuring that the enterprise not only survives but thrives in its new digital landscape.


Measuring the ROI of engaging an IT Services consultancy


Determining the return on investment (ROI) from partnering with an IT services consultancy is essential for businesses to understand the value and effectiveness of their collaboration. This section outlines a strategic approach to measure the ROI, ensuring that companies can quantify the benefits and make informed decisions about future technology investments.



Define clear objectives and key performance indicators (KPIs)


Start by setting clear, measurable objectives for the consultancy engagement. These objectives could range from reducing operational costs, improving system uptime, increasing sales through digital channels, to enhancing customer satisfaction. Corresponding KPIs should be established to track progress towards these objectives, such as cost savings, system availability metrics, digital sales growth, and customer satisfaction scores.


Assess cost savings and efficiency gains


One of the most direct ways to measure ROI is by quantifying the cost savings and efficiency improvements resulting from the consultancy's involvement. This can include savings from reduced downtime, lower operational costs due to improved processes, and cost avoidance from mitigated risks. Calculate the difference in costs before and after engaging the consultancy to determine the savings.


Evaluate revenue growth


If the consultancy's work focuses on areas that directly impact revenue, such as developing a new software product, optimizing an e-commerce platform, or enhancing customer experience, measure the incremental revenue generated from these initiatives. Comparing revenue growth rates before and after the engagement can highlight the consultancy's impact on top-line growth.


Consider qualitative benefits


Not all benefits of engaging an IT services consultancy are quantifiable. Take qualitative factors into account, such as improved employee satisfaction due to better tools and workflows, enhanced company reputation from robust security measures, or increased customer loyalty through improved service delivery. While these benefits may not directly translate into immediate financial gains, they contribute to long-term success and stability.


Calculate the ROI


With the data collected, calculate the ROI using the formula: ROI=Net BenefitsCost of Investment×100ROI=Cost of InvestmentNet Benefits​×100 where Net Benefits equals the financial gains (cost savings plus revenue growth) minus the investment in the consultancy services. This calculation provides a percentage that reflects the financial return on every dollar invested in the consultancy engagement.


Review and adjust


ROI measurement should be an ongoing process, with regular reviews to assess the continued impact of the consultancy's work. This allows businesses to adjust their strategy and focus areas with the consultancy to maximize future ROI. It also provides insights into the consultancy's evolving value proposition as business needs and technology landscapes change.


Example from Accedia’s experience


Consider a scenario where Accedia helped a client implement a cloud-based solution that streamlined their operations and reduced infrastructure costs. By setting objectives related to cost reduction and system efficiency at the outset, the company could measure a 30% decrease in operational costs and a 25% improvement in process efficiency within six months. Additionally, the move to the cloud facilitated a new service offering, leading to a 15% increase in revenue. Qualitatively, the company also saw improved employee productivity and customer satisfaction. The ROI calculation in this case would factor in these cost savings, efficiency gains, and revenue growth against the investment made in Accedia's services, demonstrating a clear financial return alongside significant qualitative benefits.


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By systematically measuring the ROI of engaging an IT services consultancy, businesses can make data-driven decisions about their technology investments, ensuring they achieve their strategic objectives and realize maximum value from their partnerships.


Wrap-up


In the dynamic realm of business innovation and technology management, the expertise of IT services consultancies can bring exceptional guidance and support. By addressing challenges such as rapid technological advancements, integration complexities, cybersecurity threats, and talent gaps, these consultancies pave the way for transformative solutions. Through strategic engagement and a systematic approach to measuring ROI, businesses can harness the power of technology to achieve their objectives and drive lasting success in the digital age. The partnership with IT services consultancies proves imperative, offering not only solutions to immediate challenges but also laying the groundwork for sustained growth and resilience.

  • Author

    Violeta Uzunova

    Violeta is a Marketing Specialist at Accedia, promoting the value of developing software innovation. Social Media savvy, passionate about writing and traveling. If you’d like to learn more, get in touch via LinkedIn.